You need to hire a full-service SEO agency for your local business in Adelaide. With just one call to a few agencies, you can get ready proposals and meeting offers. Of course, hiring a company that will shape your brand’s online presence is more than just about that. To find the right agency for SEO Adelaide, here are some mistakes you definitely need to avoid.
#1 – Asking for an SEO plan first
Gone are days when SEO companies had packages for every client based on budget. Today, this is a customized process, where the goals, requirements and overall needs of your business are first evaluated, and a strategic plan is developed accordingly. Asking for an estimate just indicates that your business is merely concerned with the spending, and not the level of expertise in work.
#2 – Not checking client details
If an agency claims to be the best for online marketing, SEO, and social media promotions in Adelaide¸ they must have projects to prove the same. The best way to review SEO agencies is to check about their regular clients, and you can always ask for references. Make sure that they have some expertise in your niche & sector.
#3 – Not discussing your SEO goals
Every website is unique, and SEO is all about organic branding. You need to figure out the basic details – immediate competitors, target audience, current trends, and why your website is not performing as expected. Having a clear discussion with the SEO agency allows you to be specific with your marketing approach.
#4 -Not asking about strategy and practices
Many agencies still promise great things with their SEO plans, and behind the client’s back, they are often indulging in practices that may eventually impact business websites adversely. We are talking of grey & black-hat SEO techniques that often lead to penalties from search engines. Make sure that the SEO agency explains their work process, strategies, and common practices, and don’t forget to have a clear written proposal in place.
#5 – Choosing the cheapest estimate
Many small business owners make the mistake of choosing the cheapest quote they get. Hiring an SEO company Adelaide is all about getting the best team to do the job, and if that means hiring one that charges more than a standard agency, you should consider that as an option. Keep in mind that many SEO companies also handle social media, paid marketing, ad campaigns, and other means of online marketing, so you can get a comprehensive estimate in budget.
Other quick pointers
Finally, ensure that you stay involved in the SEO process. Most professional agencies will offer reports every month, which allow clients to review the progress of their websites in real numbers. Think of SEO collaboration for the long-term, and even if you are working with an agency for the first time, allow them a period of three to six months to prove their expertise and experience.
Shortlist a few top-rated agencies in Adelaide for SEO and online marketing now!