Click and collect is what you would call; buy online and pick up in-store. You simply buy a product from an online store and collect it from the nearby store branch. It is the newest form of shopping that is greatly increasing in demand and facing out shipping and delivery. When one chooses their preferred 412 athletic clothes, they can easily pick them up from the nearest offline store instead of having them delivered.
One of the most probable reasons for the increase in interest in click and collect is the unreliability that comes with shipping and delivery. For instance, you may order a certain sportswear medium-size and end up receiving a smaller or even larger size. However, with click and collect, you are sure to get what you had ordered.
Fast and convenient
In an event where a customer needs a certain product urgently, the click and collect option comes in handy. You will only need to add the product on the cart and pick it at any nearby store. With shipping and delivery, the process would take an hour, days, or even weeks and by then, the product may be of no use to the customer. Click and collect is an easy way to get products when you need them.
Click and collect allows customers to easily return faulty items. They can conveniently ask for a refund or out to exchange the damaged item with a new one. What’s more, the bags used in packaging are returnable and can easily be reused. The retailer will not spend much on repackaging. It saves the customer the extra cost of shipping and the retailer saves the extra cost of packaging.
Studies have shown that customers who buy and pick up their goods in-store are more likely to purchase other goods. The same cannot be said about a home delivery customer. That’s because additional purchases may result in longer wait times. For most retailers, the click and collect is a definite win as more traffic and purchases mean more profits. With a large number of people spending their time online, a click and collect option is a more convenient way for you to access any product you want.
Every customer needs a shopping option that meets their needs, is convenient and flexible. Click and collect option checks all the boxes thus drawing in more clients. Most shoppers who’ve used it say that they would highly recommend it. With such positive feedback, the future of online shopping will continue to shift towards click and collect shopping option.
However, the click and collect method may not be quite prepared for vast shopping especially during the holiday but it is bound to make the required adjustments.
The online shopping world is under a revolution. Retailers are strategizing on more efficient and effective ways to serve their customers. And with the click and collect option, there’s reduced wait times, less cost incurred, and easy returns. It also brings in more profits to your business while meeting the needs of your consumers.